For the first time in history, we are offering select whiskey connoisseurs unparalleled access to Heaven Hill Distillery.
Apply for membership in the Connoisseur Circle and embark on a year-long journey that explores the defining elements of our whiskey, as shared by the team behind them.
Along the way, enjoy a guaranteed opportunity to acquire some of our rarest whiskey bottles to commemorate your newfound understanding of Heaven Hillâour way of welcoming you into our family circle.
âWhen our family first took a chance on bourbon, no one could have imagined how deeply our story would become part of the American whiskey tradition. A big part of that is you and your appreciation for an exceptional sip. Letâs raise a glass to the unparalleled Heaven Hill pourâ and storyâtogether.â
2nd-Generation Leader
3rd-Generation Leaders
Exclusive access to Heaven Hill's rarest bottles
Exclusive gatherings with special guests
VIP treatment and discounts
Connoisseur Circle Application Process
Submit the application to learn more about the Connoisseur Circle and reserve your seat.
An unforgettable year of unparalleled whiskey.
Connoisseur Circle is an exclusive, members-only community designed for passionate Heaven Hill Distillery enthusiasts. As a member, you'll gain guaranteed access to exclusive events, rare and allocated bottles, behind-the-scenes experiences, and unique insights directly from the Heaven Hill Distillery team.
Membership is by invitation only*
Individual Membership
Designed for one person, this membership grants access to all benefits for the single member.
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Please note: Memberships are non-transferable.
We offer two payment plans for membership:
- Annual Plan: One-time payment of $2,000
- Quarterly Plan: 4 installments of $525
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The only difference is the payment schedule. Both options provide the same benefits.
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While membership is open year-round to all interested brand enthusiasts, an initial invitation to submit an invite will be emailed to those who qualify with the factors that are taken into consideration below.
Spots are limited to allow us to provide you with the best experience. When membership capacity has been reached, your name will go into a waiting list until spots become available. Additionally, if this year remains sold out, those on the waiting list will receive an invitation to enroll in next yearâs membership.
âAn invitation to enroll does not guarantee a spot
Please note: Memberships are limited to one per household each program year. Retailers, distributors and their owners and Heaven Hill employees are ineligible for membership.
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The membership experience is designed around in-person events for our biggest enthusiasts. Applicants are considered for membership if they:
- Attended a Heaven Hill Bourbon Experience in the last year
- Have the ability to attend in-person events
- Have the ability to purchase and pickup bottles in person
Applicants must also be 21 years or older to participate. While meeting these qualifications is important, space is limited and enrollment is filled on a first-come, first-served basis as the process begins.
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If you are placed on the waitlist, you will be prioritized in the order you applied when enrollment opens again. However, due to limited availability, placement on the waitlist does not guarantee acceptance in future enrollment periods.
4 Exclusive Events & 4 Guaranteed Bottle Purchase Opportunities:
Purchase some of Heaven Hillâs finest bottles at these events throughout the year.
2 Remote Experiences:
Participate in a welcome ceremony and closing ceremony, both remote.
Member Happy Hours:
Throughout the year, additional opportunities to purchase quarterly bottle releases will be offered through member-only happy hours at the Heaven Hill Bourbon Experience.
Premium Welcome Box:
As part of your membership experience, you'll receive a premium welcome box.
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Free Bourbon Experiences:
Each member receives one included ticket to every Heaven HIll Bourbon Experience (tastings & tours), providing access to our full range of offerings.
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Event Access:
Gain access to purchase tickets for Heaven Hill's non-member events, such as Haunt on the Hill and Holiday on the Hill (on a first come, first served basis, based on the availability of each event).
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Discounts:
- 20% off food at Five Brothers Bar & Kitchen
- 20% off non-alcoholic retail purchases in the gift shop
Invites are non transferable. Each invite contains a special application code meant only for the person the email was sent to.
Generally, no. If plus one tickets are available for a member-only event, members will be notified in advance for the opportunity to purchase an additional ticket. These tickets will be sold on a first come, first serve basis. A plus one ticket fee is $99 when available.
- Heaven Hill Heritage Collection 2025 Release
- Parker's Heritage Collection 19th Edition
- William Heavenhill 12th Edition
- Old Fitzgerald Fall 2025 Release
Please note: Membership does not cover the cost of bottles; they must be purchased separately at each event. Bottle offerings are subject to change. Bottles purchased pursuant to the membership are not for resale, except in accordance with Kentucky law.
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No. You must be onsite to purchase your bottle. Please bring your membership card and ID when coming to pick up your bottle.
No, you cannot purchase your bottle over the phone. Bottles are already held for members during the quarter in which they are released. Purchases must be made in-person.
No, you must pick up each bottle within the quarter it is released, based on the release schedule set by Heaven Hill Bourbon Experience.
No, you must pick up each bottle within the quarter it is released, based on the release schedule set by Heaven Hill Bourbon Experience. Bottles cannot be picked up before or after the quarter, or all together at once.
No, bottles cannot be shipped. Members must come pick up and purchase each quarterly bottle release by the end of the quarter. If they do not pick up the bottle, they will forfeit that bottle for the quarter. Members cannot pick up bottles early or all at once. Each bottle must be picked up within the quarter it is released.
Each bottle will be released with a corresponding event quarterly throughout the year. Members are highly encouraged to come to these events to pick up their bottles. If members cannot attend an event, they will have 60 days to pick up their bottle before it is considered âforfeitedâ for that quarter.
Please let the concierge know that you plan to come pick up your bottle before doing so: concierge@connoisseurcircle.vip.
Memberships can be canceled at any time. You will receive a prorated refund for the remaining period of your subscription for annual payments. Quarterly payments will remain active until the end of the current quarter.